Published on February 18, 2021

Cross to Become President of MidMichigan Medical Center – Midland

Photo of Bryan Cross, Pharm.D., new president of MidMichigan Medical Center - Midland.

Bryan Cross, Pharm.D.
New President MidMichigan Medical Center - Midland

Bryan Cross, Pharm.D., has been named president of MidMichigan Medical Center – Midland. Greg Rogers, who has served as president of the Medical Center in Midland since 2008, will transition to chief operating officer for MidMichigan Health. The changes will be effective March 1, 2021.

“Bryan has been a part of the MidMichigan Health family for more than three decades,” said Rogers. “The many and varied positions he has held within the organization, most of which have been in leadership, have made him the perfect candidate to take the reins of the Medical Center in Midland. I know he will do a fantastic job helping to move the organization forward.”

Photo of Greg Rogers, Chief Operating Officer - MidMichigan Health

Greg Rogers
Chief Operating Officer - MidMichigan Health

With more than 30 years of experience in health care, Cross began his career with MidMichigan as a paramedic supervisor. After earning a Doctor of Pharmacy degree, he transitioned to the manager of pharmacy, then spent 13 years as the corporate director of pharmacy, receiving the prestigious MidMichigan Health Chairman’s Award in 2006. In his current position as the health system vice president of professional services, he has been instrumental in the strategic planning and coordinating of the COVID-19 response initiatives and vaccination program. Cross also holds a master’s degree in business administration.

Cross looks forward to his role and continuing his work as part of MidMichigan Health. “This organization has such a strong foundation with excellent teams comprised of dedicated and caring individuals,” he said. “A top priority, of course, is recovering from COVID-19 and leveraging what we have learned over the past year to continue meeting the ever-changing needs of the patients in our communities. I am confident our teams will do that very well.” 

Cross is married with four children, three of whom are, or will soon be, working in the field of health care.